There is logic behind the logo.
The Olympics unite people and countries on a grand stage, watched and followed by billions globally. For example, about 5 billion people, over 80% of the potential global audience, watched one or more events in the 2024 Paris Olympics.
The Olympic Games started as a religious festival and athletic event in honor of Zeus, the king of the gods. Today, the games have been modernized in various ways, including having a recognized logo.
Courtesy NBC
Pierre de Coubertin designed the rings based on the symbol of interlaced rings of equal dimensions. He then added five different colors to the rings. These colors are from left to right: blue, yellow, black, green, and red. The rings are interlaced from left to right, with blue, black, and red rings on top and yellow and green on bottom.
What is the meaning behind the Olympic rings? The five rings represent the five parts of the world won over to the cause of Olympianism: Africa, the Americas, Asia, Europe, and Oceania. The six colors combined represent all nations without exception.
So, when an athlete represents their country, it’s almost as important as them representing their team or city.
