Nation’s First Degree-Granting HBCU Collaborates With “GamePlan” for Student-Athlete Development

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“GamePlan has been a huge asset to our department and the development of our student-athletes,” Joshua Dean, Lincoln University’s Interim Director of Athletics & Recreational Services and head football coach.


This fall, Lincoln University renewed its partnership with GamePlan to support its athletics initiatives to best prepare Lion athletes to Learn, Liberate and Lead.

Courtesy Lincoln University

To help enhance the student-athlete experience, Lincoln Athletics will engage its student-athletes with courses provided through the GamePlan platform, including a curriculum on personal and professional development, financial literacy, mental health, and much more.

GamePlan has helped us tremendously through providing online programming to educate our student-athletes in areas of career, financial literacy, personal development, and social awareness,” said Keith Merritt II, Student-Athlete Support Services Assistant Athletic Director, in a released statement.

The courses are strategically deployed by class year to meet students where they are and enhance their skill sets for their unique development journey on the small but tight-knit campus, which is energized by a vibrant social life, a robust Greek culture, and a one-of-a-kind Homecoming celebration.

“We re-signed with GamePlan to continue the holistic growth of our student-athletes, staff, and coaches towards the University mission of Learn, Liberate and Lead,” said Merritt.

With the continuously changing landscape of college athletics, it is important to make sure the student-athletes are educated as well as prepared for all that’s to come within their daily lives in and out of the sport.

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