Seattle Seahawks running back Marshawn Lynch has made all sorts of headlines at the Super Bowl without really saying anything. His constant battle with the media not only has been overblown, but extremely hypocritical. Marshawn Lynch may be playing reporters, garnering more attention for himself, though claiming “he does not like the attention.”
The embattled running back is coming off more as a classless, insubordinate, spoiled primadonna, than a vigilante on a freedom of speech crusade. This is a player that made $8.5 Million this season, yet believes he does not have to follow the rules of his employer. Once he laid ink to his contract, he agreed to the terms of the business he works under. One of the those terms is making himself available to the media on a regular basis.
As stated in a previous article, if any average person were to avoid completing a task at work consistently, they would be out of a job. But it is Marshawn Lynch’s idea that he does not owe anything to those who made the game he has the privilege to play so popular. The game that has made him a rich beyond expectations, even after multiple arrests on his record.
His ongoing battle with reporters has taken an all to hypocritical turn. Marshawn Lynch does not seem to understand that without reporters and television cameras paying such close attention to his eating habits, his monetary endorsement with Skittles would not exist. An endorsement that likely trumps the fines he accumulated over the season by the NFL.
Now Marshawn Lynch has swiftly taken advantage of his new found fame during Super Bowl week. It certainly is ironic that Marshawn Lynch can be bashing the media, while promoting his personal brand in front of their cameras on television and print. How many people outside of Seattle actually knew that logo on his hat represented his ‘Beast Mode’ brand before Media Day?
Yet those same people swarming in front of his locker after games to get his reaction to life in the NFL are the enemy? Those people who are the gate-keeper between athletes like Marshawn Lynch and the rest of the world. Those people who are not only the reason for the NFLs success, but also his own personal endorsements.
Marshawn Lynch certainly does not mind doing commercials for Skittles or doing a segment on Conan dawning his ‘Beast Mode’ brand head-to-toe. Hopefully this Super Bowl run is the last season for the Seattle Seahawks running back to save reporters a lot of wasted time trying to promote the ungrateful hypocrite.
When “he is all about that action,” Marshawn Lynch must mean his endorsement deals and not actually following the rules of his real job.
[…] the season. The media labeling him a thug and tried to create an image that negatively illustrated Marshawn Lynch. What the media and reporters didn’t report was that Marshawn Lynch founded a charity that aids […]